Q2 2020 Russian present Card and Incentive Card Market ...

DUBLIN, June 8, 2020 /PRNewswire/ -- The "Russia present Card and Incentive Card Market Intelligence and Future boom Dynamics (Databook) - Market size and Forecast (2015-2024) - Covid-19 update Q2 2020" report has been brought to ResearchAndMarkets.com's providing.

This document particulars the impact of economic slowdown along with trade in company and buyer sentiment because of disruption led to by means of the Covid-19 outbreak on the reward card trade in Russia.

traditionally, the gift card market in Russia has recorded a steady increase with a CAGR of sixteen.four% all through 2015-2019. besides the fact that children, the reward card market in Russia is anticipated to be impacted throughout retail and company segments as a result of disruption led to with the aid of Covid-19 outbreak.

notwithstanding increase of the gift card trade should be impacted because of the pandemic, there are definite segments similar to self-use in order to benefit massive market share. Adoption of e-gift playing cards is also anticipated to enhance tremendously over the next 4-6 quarters. There are enjoyable traits rising throughout a lot of segments, which can be anticipated to basically reshape the gift card industry dynamics.

regardless of close-term challenges, the medium to long run growth story of gift playing cards in Russia is still amazing. The reward card trade in Russia will continue to develop over the forecast duration and is expected to list a CAGR of 11.eight% all the way through 2020-2024. The present card market in the nation will enhance from US$ 5605.5 million in 2019 to reach US$ 8384.0 million by way of 2024.

the key elements influencing the trend of gift card adoption include, raise in gifting tradition, the upward thrust of e-commerce and crypto reward cards for the underbanked inhabitants.

The Russian e-commerce business accounted for four.5% of the retail profits in 2019, and the proportion of e-commerce is anticipated to double in the next three years. With the increase in e-commerce and excessive cell (66.3%) and information superhighway (75% ) penetration, the number of e-gift playing cards being used is probably going to boost within the close future.

a different rising t rend that will contribute to the growth of the gift card market, is the means to purchase bitcoins and different cryptocurrencies via present cards. With the nation having a big percentage of the population unbanked, buying and selling cryptocurrencies with gift playing cards is a much better and less demanding approach. In July 2019, Bitrefill , a platform to buy gift playing cards the usage of bitcoins, as part of its enlargement plans introduced one hundred new present playing cards for patrons to exchange their bitcoins into gift cards. some of the gift playing cards purchasable on Bitrefill include Yandex money, Pandora jewelry, wallet 1, Mail.ru and Xsolla.

This file offers a detailed statistics centric analysis of the reward cards and corporate incentive playing cards market along with client behaviour and retail spend dynamics in Russia. With over 200 KPIs at country degree, this document provides complete understanding of gift and incentive card market dynamics. The r eport includes raw data along with structured dashboards, charts, and tables in an interactive Excel structure.

under is a summary of country level vogue analyses covered across reward card segments:

gives particular view of typical spend on presents, broken down by means of retail and buyer segments.

gives in-depth evaluation of opportunities in both open loop and closed loop prepaid present card categories. Assesses purchaser behaviour through classification of buyer, gifting event, digital present card and market share by retail sectors.

particulars six simple KPIs: variety of playing cards in circulation, load price, unused cost, typical buy price, usual cost per transaction, and price of transactions.

offers designated market dynamics of corporate incentive cards, generally segmented in three classes - purchaser incentive card, worker incentive card, and income/partner incentive card.

provides market size and forecast for digital gift cards, damaged down through retail and corporate buyers. It additionally comprises present card spend by using event and digital reward card adoption by way of business size.

provides market estimates and forecasts to investigate opportunities in open loop and closed loop present and incentive card segments across client segments.

Identifies key KPIs involving present card dynamics together with spend by means of age, gender, and earnings stage.

Breaks down retail spend across retail sectors to give targeted insights on buyer behaviour and changing dynamics of present card spend.

offers market share of closed loop present cards by means of key retailers in Russia.

provides market share by using distribution channel - on-line vs offline sales and 1st birthday party vs third birthday party income.

organizations outlined

Magnit OAO

X5 Retail community NV

Auchan group SA

Dixy group OAO

Lenta OOO

M Video OAO

DNS neighborhood

Sportmaster group

Inditex, Industria de Diseo Textil SA

Ulmart ZAO

Globus protecting GmbH & Co

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